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We highly recommend you use both our Conditioner and Shampoo for best results. Our Shampoo is specially formulated to work in tandem with our Conditioner. The 9·1 Professional Shampoo properly cleanses the hair and scalp, ensuring a refreshed canvas for proper conditioning and styling. The 9·1 Professional Conditioner helps to seal the hair cuticle and prevent breakage.

Because our formula is very concentrated, we recommend you start with one pump, about a quarter-sized amount. Add more for longer or thicker hair and ensure your hair is thoroughly soaked in water before applying to create a luxurious lather.

Most clients notice immediate improvements in the visible shine, softness, and manageability after the first use. Other benefits such as improving the visible density of your hair will require longer usage. Our shampoo is beloved for its powerful yet non-stripping cleansing that effectively removes build-up, residue, styling products, oil, and dirt after the first wash.

Absolutely. Stylists love using our products after any color or chemical service. Our pH-balanced formulas help to retain color and prevent fading (even for virgin hair), ensuring your hair color stays vibrant for longer.In fact, because many chemical treatments may cause some damage, AWARE helps to prevent further damage by nourishing and repairing the hair fibers. 

AWARE products are designed to be safe, effective, and inclusive for everyone including young children, pets, and the planet too.

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